Here’s A Complete Funnel Set Up For The ‘Bass Lessons’ Niche:

• Content/Blog Post Landing Page

Here’s a Blog Post Landing Page I send traffic from Facebook Ads. It has content that targets a specific type of bass player/student. This one works great to get new subscriber opt-ins from cold Facebook Ads traffic http://ezybassplayer.com/bass-fretboard-memorization-system/

• Long Form Sales Letter

Here’s the current sales page control for my bass lesson niche site. This is the sales page I send visitors who just opted in. I’m working on the VSL, but this written version converts using video ad traffic from Youtube and Facebook. http://ezybassplayer.com/special-bass-training/

• Another Opt-In Page For The “Bass Lessons” Niche:

Squeeze Page http://ezybassplayer.com/double-your-bass-skills-special-offer/

I look for opt-in pages to get at least a 40% conversion rate. If it’s not getting at least 40% sign ups, I start to tweak the copy or use a different design.

I like to split test at least two different versions to get an idea of what works best.

• Opt-In Pages/Landing Pages

Here’s a a subscriber sign-up “squeeze page” where people opt-in to get a high value training for free. https://digitalmarketingspeed.com/sfsua-special-offer/

• Email Engagement Series

Here’s a week’s worth of content emails I send to visitors who opt-in the get my “Sales Funnel Set Up Accelerator” video training course. sfsua-email-engagement-series

• Website Copy

Here’s an example of on-page website copy http://digitalmarketingspeed.com

• Blog Post to Promote Funnel Set-Up Offer:

Here’s some short copy on why the reader needs a marketing sales funnel. http://digitalmarketingspeed.com/dont-get-sold-a-funnel/

• Video Sales Letter (VSL) & Funnel

Here’s a VSL Video Landing Page Targeting Electrical Contractors http://jonbrickley.com/electrical-contractor-video/

• Musician VSL Funnel

Here’s a VSL I did for my buddy, the author of the Bass Guitar For Dummies series, Patrick Pfeiffer’s Bass sign up page http://masterthebass.patrickpfeifferbass.com/master-the-bass-focus-sessions/

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